“Clinton launches Talk, Read, Sing campaign”

Ed Source reports on a recent visit by Hillary Clinton to Oakland:

Hillary Clinton spoke to a friendly crowd at Oakland’s UCSF Benioff Children’s Hospital on Wednesday about her new campaign (no, not that one) to get parents to spend more time talking, singing and reading to their young children.

“Brain research is showing us how important the first years of life are,” Clinton said, “and how much a simple activity can help build brains.”

Oakland will be the second city – the first was Tulsa, Oklahoma – to receive a concentrated dose of messaging about the importance of verbally engaging infants and toddlers. As part of the “Talking is Teaching: Talk Read Sing” campaign, residents can expect a multimedia campaign featuring television commercials, a radio spot, billboards and bus station ads. Local retailer Oaklandish will also be launching a new clothing line for babies that includes onesies that read, “Let’s talk about hands and feet,” and baby blankets proclaiming, “Let’s talk about bedtime.” For every item purchased, Oaklandish will donate one item to a family in need.

I’m adding this info to The Best Resources For Learning About The “Word Gap.”

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